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Cayuga County WQMA

The Water Quality Management Agency is a non-profit organization dedicated to the advocacy of sustainable practices directly responsible for the well-being of the surrounding waterways in Cayuga County. The two major objectives of this assignment included education and awareness. We set out to educate the local audience on the diminishing state of our waters and practices that are both good and bad for the water quality. Our designs are also built to provide the organization with a voice to report emergency notifications of hazardous water conditions to the public as quickly as possible. Lastly, the brand is designed to embrace the beauty of water as a provider of life and positivity. Our cyclical illustrations and focus on beautiful, authentic photography help to enforce that message.

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